SEO & Social Media Advice from the Maven

What You Need to Know from SBN Marketing

Should You Vary the Same Information on Different Outlets?

Posted on February 21, 2017

post by Stephanie Nelson Awhile back, I wrote a post about repurposing content. The whole idea was how to take one idea and make multiple posts on a variety of outlets. (The post was done before Instagram even existed, so there’s a whole other level of sharing that’s not covered!) But what’s the best way of […]

Continue Reading

Are You Using Your E-Mail Signature for Social Media Growth?

Posted on February 14, 2017

post by Stephanie Nelson In the 5+ years I’ve been in business for myself, one of the most often asked questions I get is “how can I grow my following on [X outlet(s)]? And one of the first things I do in my audit to answer that question is look at how that company is letting […]

Continue Reading

The Secrets to a Usable Editorial Calendar

Posted on February 7, 2017

post by Stephanie Nelson If you’re anything like me, you like having a plan, and you like sticking to it. When it comes to social media marketing and content marketing, that plan oftentimes comes in the shape of an editorial calendar. Sticking to said calendar can be a bit of a beast, though. So here are […]

Continue Reading

SBN Marketing’s Social Media Maven Stephanie Nelson Featured on Hot In Social Series

Posted on January 2, 2017

post by Stephanie Nelson Recently, the good folks at HotInSocialMedia.com asked if I’d once again be part of their series on social media advice and predictions for the upcoming year. The series is comprised of three articles and includes information from 24 experts in the social media arena. The first article focuses on the question “What digital marketing […]

Continue Reading

SBN Marketing’s 2017 Resolutions

Posted on December 29, 2016

post by Stephanie Nelson 2016 is coming to an end, and 2017 is drawing nigh. As is customary this time of year, a list of resolutions has been started. Here, in no particular order, are the resolutions we’re committing to for 2017: Honor our business plan. Earlier in December, I sat down and, for the first […]

Continue Reading

Holiday Hours

Posted on December 19, 2016

HAPPY HOLIDAYS! SBN Marketing will be closed for the holidays from Friday, December 23rd through Monday, January 2nd, returning Tuesday, January 3rd.. Access to email, text, and voicemail will be very limited during this time, but we will respond as soon possible. Image: FreeDigitalPhotos.net

Continue Reading

Be Careful of Your Review Wording

Posted on December 14, 2016

post by Stephanie Nelson A couple weeks ago, one of my clients received a poor review. As part of my duties as their social media manager, it was my job to respond. I politely gave our side of the story, but apologized that she’d not enjoyed her experience. That received a snarky response. A few […]

Continue Reading

Happy Anniversary to Us!

Posted on December 12, 2016

post by Stephanie Nelson Five years ago today, at 9am, the shingle was officially hung out for SBN Marketing. The last five years have been…interesting. I never set out to or strived to own my own business. It kind of fell in my lap because a few guys were changing their own business model, had […]

Continue Reading

When Politics Meets Entrepreneurship Part 2

Posted on November 30, 2016

post by Stephanie Nelson A couple weeks ago, I wrote about how political comments can affect your business, especially in a tense political climate like we’re in now. Over the last couple weeks, I’ve seen how that can translate to social media, too. I’ve recently had friends looking for recommendations for good or services on […]

Continue Reading

Thanksgiving Hours

Posted on November 21, 2016

HAPPY THANKSGIVING! SBN Marketing will be closed for the Thanksgiving holiday from noon on Wednesday, November 23rd through the weekend, returning Monday, November 28th. Access to email, text, and voicemail will be very limited during this time, but we will respond as soon possible. Image: FreeDigitalPhotos.net

Continue Reading