social media marketing vs digital marketing | SEO & Social Media Maven Stephanie Nelson | SBN Marketing

Social Media Marketing vs Digital Marketing

post by Stephanie Nelson Recently, I was asked to define the difference between social media marketing and digital marketing. Here was my answer: Social media marketing incorporates solely social media outlets – Facebook, Twitter, Pinterest, Instagram, Google+, etc. Some practitioners may expand the definition to include social profile outlets like Yelp, Google My Business –…

content marketing speaks to client pain points | SEO and Social Media Maven Stephanie Nelson

What’s Your Niche’s Pain Point?

post by Stephanie Nelson When it comes to your content marketing – and ultimately to making sales – a lot of times, the answer lies in how you present your solution to your potential clients’ pain points. Put simply: What do you put out there that makes people think you can solve their problems? You…

social media algorithm news from SEO and Social Media Maven Stephanie Nelson

Social Media Algorithm Changes To Note

post by Stephanie Nelson As you’ve probably heard, Facebook is updating its algorithm again. News that’s flown a little more under the radar is that Instagram has also made some algo changes. Let’s take a look at what’s changing and what it means for businesses. In Mark Zuckerburg’s words, with Facebook’s changes “[y]ou’ll see less…

blog seo social media maven stephanie nelson sbn marketing

Do You Really Need A Blog?

post by Stephanie Nelson The short answer is: YES! A blog offers tremendous benefits on a variety of fronts, especially in SEO and social media. Among those benefits are: Increased credibility as an industry expert. The more you can say about a subject, the more your site’s visitors will see you know about the subject.…

Holiday Hours

Heads up! SBN Marketing will have limited business hours December 22nd through January 1st. We will respond to any messages as soon as possible, but we won’t have full-time hours during this time. We will resume our normal office hours on January 2nd. Hope everyone enjoys the holidays!