SBN Marketing is in the News!

post by Stephanie Nelson I was recently interviewed by the Matthews-Mint Hill Weekly about my participation in The Geekfest, and much of what I said made the article!  Check it out! Don’t forget – The Geekfest is Thursday at CPCC’s Levine Campus in Matthews.  I’ll be speaking at 12:45 on Using Social Media to Build Your…

Speaking at Geekfest!

post by Stephanie Nelson Catch me November 15th at CPCC Levine Campus in Matthews speaking at The Geekfest on Using Social Media to Build Your Brand.  My talk will focus on the hows and whys of using various social outlets to build a brand, whether it’s personal, professional or corporate.  Hint: The basics are the same.…

Social Media for Competitive Analysis

post by Stephanie Nelson As someone who’s been in the advertising and marketing game for almost 20 years, I can attest to how important competitive analysis is.  Taking a look at what your competitors are doing to market themselves can often help you determine if your own marketing efforts are heading in the right direction.…

Can We Connect?

post by Stephanie Nelson LinkedIn can be a very powerful tool for anyone in the workforce.  If you’re looking for a job, it’s a great place to connect with potential employers.  If you’re looking to hire, it’s also a great place to find potential employees.  And a lot of how you find these people and/or…

Tools to Use

post by Stephanie Nelson Often, I’m asked what tools I use to stay on top of everything to do with my business.  Since I work in social media, tools like Facebook, Twitter, Pinterest and the like are a given…though I do use them for industry news updates, sharing infographics and blog posts, etc outside of…

Do You Use Social Music?

post by Stephanie Nelson In reading through the April issue of The Social Media Monthly magazine again, I came across an article called “Convenience and Contention: Pandora, Spotify and the Rapidly Changing Landscape of Social Music” by Rose de Fremery.  In the article, de Fremery examines the pros and cons of Pandora and Spotify, both…