Any time I look at my Facebook or Instagram newsfeeds, self care seems to be a really hot topic. And with good reason! Business owners and employees alike are often encouraged to work longer and harder in hopes of gaining that promotion or new client. Without some type of self care, we’re all going to…
We’ve posted before about how LinkedIn is an often misunderstood and misused outlet. And the truth is: folks are making mistakes on their personal profiles and their business pages alike. Lots of the bad decisions made on how to use LinkedIn profiles and pages have really easy fixes that can lead to exponentially more exposure…
While SBN Marketing’s services don’t focus specifically on garnering online reviews, we do aid in responding to reviews on Yelp, Facebook, and Google. So the topic of how to get reviews is related enough that a blog post on the subject didn’t seem too outlandish. As many people now know, online reviews for businesses are…
I recently read the article Web Design Practices that Frustrate SEO Pros on the Search Engine Journal website. They were spot on in the items they listed, and it got me to thinking about the website design “mistakes” I see regularly on clients’ sites that hurt or hinder their SEO efforts. My short list is:…
Whether you own your own business or your employer allows you to work remotely, working from home presents a unique set of challenges. Here are a few of our top tips for working from home. Keep a routine, just like you have a job…because you do.When I first went out on my own, this was…
SBN Marketing will be operating on limited office hours Monday, July 1st through Friday, July 5th for the Independence Day holiday. During this time, we’ll be keeping an eye on things, making sure there are no emergencies or fires to put out. But for non-emergency items, we’ll respond when we’re back in the office full-time.…
It would seem, based on how often we’re asked by clients and friends, the biggest questions in social media are: “What should I post?” and “How often should I post?” This may seem like a cheesy, cop-out answer, but the best answer is, “Post what matters to you and your audience when they’re going to…
In the Internet marketing industry, many professionals advise their clients to “repurpose content.” While this may seem like a lot of work, it’s basically just finding different ways to use one idea. For example, let’s say you know how to train a horse to win the Triple Crown. This idea alone can be repurposed like…
post by Stephanie Nelson Scrolling through Facebook this morning, I came across an image that said, “Life is tough, darling, but so are you.” Never in the history of the internet – or of me, for that matter – has something I needed to see so badly come up at just the right time. This…
post by Stephanie Nelson Instagram remains one of the fastest growing social media outlets around. Something we’ve seen time and time again is that if one wants to harness its power, one needs to know how to use hashtags on Instagram. Here are a few tips. First, take a minute to understand how hashtags work.…
