YouTube Domination is Coming!

post by Stephanie Nelson While we have long preached the value of video in online marketing, especially using YouTube as a means to get indexed by Google, we have not practiced what we’ve preached.  Part of that was indifference on our on part to video; part of that was an expanse of ideas without the know-how…

Social Media For Personal Branding

post by Stephanie Nelson So the holidays are over, and so is January for that matter.  January brought a lot of opportunity for SBN Marketing, which has been AWESOME! One of those opportunities was to present on how to use social media to build your personal brand to a great group of students in the Lambda…

TEDxCharlotte Blog Post: Stephanie Nelson’s Definition of Unlimit

post by Stephanie Nelson As part of the social media team for this year’s TEDxCharlotte event, I’m getting the opportunity to do blog posts around this year’s theme of Unlimit.  The team organizers were generous enough to let me do a post on my own definition of Unlimit, so I thought I’d share it here. How…

Social Media for Branding Video Available

post by Stephanie Nelson As I mentioned in earlier posts, my presentation on Using Social Media to Build Your Brand at THE GeekFest this year was recorded.  And as promised, now that the video has been uploaded, I’m sharing it here on the SBN Marketing blog! So without further adieu…the Using Social Media to Build Your Brand video!…

Using Social Media for Branding Presentation

post by Stephanie Nelson My presentation at The GeekFest went really well, and I got some great feedback on my topic, Using Social Media to Build Your Brand! As promised, the presentation slides have been uploaded to SlideShare, and the preso is embedded below. The presentation was also live-streamed and recorded.  Once the video is released,…

SBN Marketing is in the News!

post by Stephanie Nelson I was recently interviewed by the Matthews-Mint Hill Weekly about my participation in The Geekfest, and much of what I said made the article!  Check it out! Don’t forget – The Geekfest is Thursday at CPCC’s Levine Campus in Matthews.  I’ll be speaking at 12:45 on Using Social Media to Build Your…

Speaking at Geekfest!

post by Stephanie Nelson Catch me November 15th at CPCC Levine Campus in Matthews speaking at The Geekfest on Using Social Media to Build Your Brand.  My talk will focus on the hows and whys of using various social outlets to build a brand, whether it’s personal, professional or corporate.  Hint: The basics are the same.…

Social Media for Competitive Analysis

post by Stephanie Nelson As someone who’s been in the advertising and marketing game for almost 20 years, I can attest to how important competitive analysis is.  Taking a look at what your competitors are doing to market themselves can often help you determine if your own marketing efforts are heading in the right direction.…