post by Stephanie Nelson Recently, I was asked to define the difference between social media marketing and digital marketing. Here was my answer: Social media marketing incorporates solely social media outlets – Facebook, Twitter, Pinterest, Instagram, Google+, etc. Some practitioners may expand the definition to include social profile outlets like Yelp, Google My Business –…
post by Stephanie Nelson Every day, I receive email after email that violates the CAN-SPAM law. I’m sure most of the offenders have no idea that they’re breaking a federal law or opening up their company to the risk of a fine of up to $40,654. But as the old saying goes, ignorance of the law does…
post by Stephanie Nelson I’ve been hearing a lot of chatter – both in the social media industry and from small business owners – about graphics for posts and where they come from. In a past life, long, long ago in a galaxy far, far away, I created any graphic I was going to use…
post by Stephanie Nelson Awhile back, I wrote a post about repurposing content. The whole idea was how to take one idea and make multiple posts on a variety of outlets. (The post was done before Instagram even existed, so there’s a whole other level of sharing that’s not covered!) But what’s the best way of…
post by Stephanie Nelson At this point, we are winding down 2015 and staring down 2016. And pretty much everyone on the planet is making a list of New Year’s resolutions – lose weight, workout more, eat clean, be more socially active. So we’re putting together a list of New Year’s resolutions for SBN Marketing! We’re…
post by Stephanie Nelson So the holidays are over, and so is January for that matter. January brought a lot of opportunity for SBN Marketing, which has been AWESOME! One of those opportunities was to present on how to use social media to build your personal brand to a great group of students in the Lambda…
post by Stephanie Nelson SBN Marketing has updated its services for 2013! Take a peek at our updated services page to see how we can help you!
post by Stephanie Nelson My presentation at The GeekFest went really well, and I got some great feedback on my topic, Using Social Media to Build Your Brand! As promised, the presentation slides have been uploaded to SlideShare, and the preso is embedded below. The presentation was also live-streamed and recorded. Once the video is released,…
post by Stephanie Nelson I was recently interviewed by the Matthews-Mint Hill Weekly about my participation in The Geekfest, and much of what I said made the article! Check it out! Don’t forget – The Geekfest is Thursday at CPCC’s Levine Campus in Matthews. I’ll be speaking at 12:45 on Using Social Media to Build Your…
post by Stephanie Nelson For all you e-mail marketers out there, I have news for you. Well…at least for some of you. When I give you my business card, it’s NOT for you to add you to your e-mail blast list. Let me repeat that, in all caps and bold so you get the importance…
