Apple iOS 14 vs Facebook | SEO & Social Media Solutions for Small Businesses | SBN Marketing

Apple iOS 14 vs Facebook

The time is nigh for the gloves to come off between Apple and Facebook. An Apple iOS14 update that is planned for sometime in early 2021 will require all apps to explicitly ask for users’ permission to gather data and track them across mobile apps and websites. This includes Facebook’s app, and as such, it…

Owned media | Social Media | SEO & Social Media Solutions for Small Businesses | SBN Marketing

Lessons to Learn from Donald Trump

I will start by saying that headline is not one I would’ve thought I’d ever write. But events of the last week or so showed me there was something all marketers could learn – or at least be reminded of – from Donald Trump. What should we all glean from Trump? Don’t depend on outlets…

Last Minute MArketing for the Holiday Season | SBN Marketing | SEO & Social Media Solutions for Small Businesses

Last-Minute Marketing for the Holiday Season

There are over 20 holidays celebrated worldwide between Thanksgiving and the New Year. As we’re already at the first week of November, so a lot of your holiday marketing plans are probably already in place, if not already being implemented. But if you’re not in that camp, all is not lost. Here are a few…

Working with Influencers in Social Media Marketing

Working with Influencers in Social Media Marketing

Over the last few years, influencers have changed the game in social media marketing. Particularly via Instagram, influencer marketing can help you reach an entirely new set of your target audience. But not all influencers are equal. Here are a few tips on working with influencers in social media marketing. Know your budget.Influencers are typically…