post by Stephanie Nelson If you’re using a free email service such as Gmail or Yahoo, you may be costing your business money without you even knowing it, and you may be unwittingly putting your business email at risk. When your email is tied to a free service (instead of to your own domain), you’re…
post by Stephanie Nelson Recently, I was asked to define the difference between social media marketing and digital marketing. Here was my answer: Social media marketing incorporates solely social media outlets – Facebook, Twitter, Pinterest, Instagram, Google+, etc. Some practitioners may expand the definition to include social profile outlets like Yelp, Google My Business –…
post by Stephanie Nelson Every day, I receive email after email that violates the CAN-SPAM law. I’m sure most of the offenders have no idea that they’re breaking a federal law or opening up their company to the risk of a fine of up to $40,654. But as the old saying goes, ignorance of the law does…
