SEO Success Depends on "Partnering" with the Search Engines | SEO Tips | SEO & Social Media Solutions for Small Businesses | SBN Marketing

SEO Success Depends on “Partnering” with the Search Engines

“Successful SEO is not about tricking Google. It’s about ‘partnering’ with Google to provide the best search results for users.” I recently ran across this quote, which is attributed to Phil Frost, founder and COO at Main Street ROI, a digital marketing agency with team members across the United States and clients around the world…

The Continuing Importance of Hyperlocal SEO | SEO & Social Media Solutions for Small Businesses | SBN Marketing

The Continuing Importance of Hyperlocal SEO

While different agencies and entities have a variety of names for it, hyperlocal SEO boils down to the technique: optimizing your website and social profiles (like Yelp and Google My Business) to be found in searches for local businesses providing the service or wares desired by the searcher. This has been a tactic for longer…

blog seo social media maven stephanie nelson sbn marketing

Tips on Deciding Where to House Your Blog

I’m often asked about where a blog should be housed – on a business’ website or on a separate domain. There’s no “right” answer, but there are definite things to consider. Personally, I prefer a blog housed on the website. I’ve found it’s easier to get SEO results this way. Your anchor links in your…

Tricks for Choosing an SEO Pro | SEO Tips | SEO & Social Media Management | SBN Marketing | Stephanie Nelson

Tricks for Choosing an SEO Pro

Piggybacking off last week’s post on how to determine if/when you need an SEO pro, this week we’re offering you some tricks for choosing an SEO pro. First, if they’re offering results-based guarantees (like first page of Google), run. Legitimate SEO pros know and explain that they can perform their work based on best practices…